Powering the Service Provider Ecosystem: Gamma’s Global Reach and Innovative Solutions

Service providers in today’s digital landscape are under more pressure than ever before to scale efficiently, innovate quickly, and adapt rapidly to changing business needs. Working with the right solution provider is part of the journey to building the perfect service portfolio – ensuring companies can effectively expand their reach on a global scale.

Gamma, a leading provider of technology and connectivity solutions, has been powering and supporting service providers for more than 20 years, particularly in the UK. Now, the company is expanding even further, building a global footprint that will help service providers deliver innovative and reliable services worldwide.

Here’s how Gamma is revolutionizing its service provider ecosystem and driving strategic growth for its partners.

Gamma’s Expanding Global Footprint

For years, Gamma has stood out as a flexible, reliable, and supportive partner for service partners. In the UK and Europe in particular, the organization delivers communication services to some of the world’s biggest UCaaS, CPaaS and CCaaS vendors.

In February 2024, the company announced a new strategic acquisition intended to further extend its global footprint and deliver value to service providers. The acquisition of Coolwave Communications, a prominent provider of international voice services and SMS capabilities, allows Gamma to further bolster its global presence and enhance its voice portfolio.

According to Gamma’s team, the Coolwave acquisition brings both expertise and capabilities to Gamma’s portfolio that means they can now offer a range of international services to both existing customers and new clients. Gamma’s service provider partners will now be able to rapidly scale solutions into a huge range of different countries, bypassing common challenges with number porting, voice management, and innovation in the communications space.

Beyond Global Reach: Gamma’s Unique Solutions for SPs

On a broader scale, Gamma isn’t just evolving from a UK-centric firm into a global partner for modern service providers. For years, the company has upgraded and enhanced its service offering, focusing on new ways to empower market leaders.

Gamma’s specialized division for service providers offers access to wholesale voice, data, and mobile services, covering everything from origination, termination, number hosting, porting, and end-to-end consulting expertise. Gamma’s partner solutions empower service providers with:

Flexible Building Blocks for Business Communications

Gamma’s portfolio of technologies helps organizations from all industries access and align the various products, tools, and features they need for enhanced communications. Service providers can easily link customers to the telephone network, add voice capabilities to key platforms, access SIP trunking and SMS capabilities, and align UCaaS, CPaaS, and CCaaS strategies.

Solutions like Gamma Enable ensure vital services are always up-and-running, with a business-only network that delivers exceptional performance, built-in security and flexibility. Gamma even offers a comprehensive “Enable” solution that allows service providers to build and customize tailored solutions to specific organizational and enterprise needs.

With innovative options branching across everything from the broadband landscape, to voice, SMS services, SIP trunks, and beyond, Gamma acts as a one-stop-shop for service providers ready to innovate and deliver new opportunities to companies.

Phenomenal Flexibility for Evolving Portfolios

Gamma’s wide range of solutions for service providers ensures these partners can optimize, upgrade and enhance their portfolio with ease, and align with changing customer preferences and market dynamics. Service providers can connect their systems to phone lines, existing platforms like Microsoft Teams and Webex, and innovative cloud contact center solutions.

For instance, Gamma Contact for service providers enables access to a cloud-based omnichannel contact center system hosted on Amazon Web Services, designed for scalability and simplicity. The SaaS model service eliminates the need for hardware investments, and empowers service providers to support multiple resellers, users, and systems at a low operational cost.

With this ecosystem, service providers benefit from a platform agnostic solution with ready-to-use integrations with Microsoft Teams, BroadWorks, as well as OTT capabilities. The scalable platform supports APIs and CPaaS connection options, and a microservice architecture for future cloud deployment. Plus, it’s reseller-friendly, with a comprehensive integrated provisioning portal.

End-to-End Support and Expertise

Gamma has made waves as a partner for service providers not just because of its reliable voice, trunking, connectivity, and mobile capabilities. Gamma is a company that partners directly with leading service providers to help them achieve specific goals.

Gamma’s team of experts provides SPs with instant access to extensive experience and guidance on technology, go-to-market strategies, and regulation, ensuring rapid, successful growth. Service providers working with Gamma gain access to a dedicated operational manager, ready to provide custom assistance, recommendations, and advice on strategic innovation.

Gamma also provides a host of tools and extras designed to ensure exceptional experiences for partners. Clients benefit from dedicated onboarding solutions, guidance for leveraging a huge range of APIs and integrations, and flexible portals for managing end-customers and resellers.

Gamma’s Commitment to Empowering Service Providers

Over the 20+ years, Gamma has built a name for itself as a reliable, intuitive, and innovative partner for service providers. The company’s wide range of flexible services and solutions, exceptional approach to customer support, and versatile ecosystem has helped countless service providers to achieve new levels of profitability and growth.

Following the strategic acquisition of Coolwave, Gamma will now be able to provide a wider range of international solutions to existing customers and serve the needs of a huge selection of service providers worldwide.

For more information, visit Gamma.